Social Media...huh?
The web was built on the idea of sharing and being social - it is hardly a revolutionary concept. What is revolutionary is the way marketers, consumers and businesses are using the web today.
Communicating and interacting via ever-newer, shinier, bigger, faster media tools and channels is what most of us mean when we talk about "social media."
And is this a bad thing? No way. Companies are coming to you, asking your opinion, begging for your attention - all so you'll give them just a moment of your time.
So leave that review, "like" that company on Facebook who offered the great Groupon deal and post a shout-out on Yelp to a company who gave you great customer service. The power is yours.
Communicating and interacting via ever-newer, shinier, bigger, faster media tools and channels is what most of us mean when we talk about "social media."
And is this a bad thing? No way. Companies are coming to you, asking your opinion, begging for your attention - all so you'll give them just a moment of your time.
So leave that review, "like" that company on Facebook who offered the great Groupon deal and post a shout-out on Yelp to a company who gave you great customer service. The power is yours.
Summary:
- 47% of Facebook users have swear words on their pages
(Can’t we all just get along without the ******* expletives?) - 56% of Americans think it’s irresponsible to friend your boss on Facebook
(If you do, make sure you set your privacy options accordingly) - Facebook links about sex are shared 90% more than average
(This shouldn’t surprise anybody…) - People in Facebook relationships are happier than single people
(Ahahahahahahahahahaha) - 21% of people would break up via Facebook
(Wonder how many of them are under 16?) - 85% of women are annoyed by their Facebook friends
(Lmbo. Think that number is the same for their real friends?) - 25% of households with a Facebook account don’t use privacy controls
(This is just lame) - 48% of parents friend their kids on Facebook
(If I were a parent, I’d create a fake account and stalk my kids. Much more effective in getting the real dirt, imho) - 47% of Facebook users have profanity on their walls
(Heh) - 48% of people say they look at their ex’s Facebook profile too often
(You know you’ve done it) - 36% of under-35s check Facebook, Twitter or texts after sex
(…)
This article highlights nine companies (big and small) that have transformed their online presence by implementing innovative social media marketing.
“We don’t want to scare people into being afraid to use social media to its fullest potential,” Heron said. “We really want to trust them to do it well.”
Liz Heron, the social media editor at The New York Times
Excellent list of tools and resources for small businesses.
Mashable offers up its top picks for tools of the trade.
As a small business owner, your time is limited. Each week we put together a roundup of essential social media resources to help you stay on top.
